Ad for Healthcare Group
Staff at Public Relations Services worked with EHA’s designer to create inside-front-cover half-page magazine ads that were definitely not “business as usual.” We suggested graphic …
Marilyn Milne
Postcard for Healthcare Professional
Forget the envelope! To reach an optometric physician’s patients, we divided the client list into common interests – parenting, older adults, etc. – and created oversized …
Newsletter for a Specific Audience
Marilyn and her team created three versions of the same Sanipac newsletter because the readers had different interests: commercial customers, and residents of Springfield and …
Invitation to Fundraising Event
We played with water for a Eugene Education Foundation invitation to a supporters’ salmon barbeque at a museum’s rivers exhibit. We described “students… swimming in …
Brochure for Health Plan
To create Employers Health Alliance’s brochure, we focused on two points: the plan’s customizability and the advantage of having virtually all Lane County physicians as …
Business Writing
When five alumni of the University of Oregon School of Journalism and Communication were inducted into its Hall of Achievement, we researched, interviewed and wrote …
Media Relations & Crisis Communications
Media relations played a key role in crisis communications when Lane Individual Practice Association (now Trillium Community Health Plan) was questioned about its management of …
Placing Products in Trade Publications
Being included in a national trade magazine doesn’t just happen. Staff at Public Relations Services knows how to use news releases to pitch timely, relevant …
Pitching a Feature Story
When KirkBuild designed and remodeled a work-of-art/home for its client, Public Relations Services connected the firm with The Oregonian’s feature section on homes. Now, that …
Focus on an Organization’s Program
This three-page Register-Guard story focused on a Serenity Lane recovery program and its director. Our most complete media relations success, the article worked as a …